Search Engine Marketing (SEO) Specialist

ID
2019-2621
Updated Date
3/25/2020
Department
Marketing & Communications
Schedule
Normal Schedule
Wage Description
$30,000-$50,000/YR
Bonus
Monthly
Education
Bachelors Degree or Equivalent Combination of Education and Experience
Min. Years Experience
0
Company/Brand
Mass Markets

POSITION OVERVIEW

Join our growing team and build a career! We need a Search Engine Marketing (SEO) Specialist who will increase our online presence and drive organic growth. Candidates should be highly reliable, have great communication skills, and be willing to constantly learn on the job. Must have experience utilizing marketing and CRM software.

 

Located in Iowa City, IA 52240. Full-Time, Corporate, Marketing.

SCHEDULE

This is a full-time position working with our corporate team. May require hours outside of the normal 8am-5pm, especially as we continue to grow.

 

POSITION RESPONSIBILITIES

As a Search Engine Marketing (SEO) Specialist , you are responsible for supporting the Directors and Leaders in various marketing activities that maximize our current and future sales while driving growth. In this role you also are responsible for:

  • Working with internal and agency teams to identify and pursue aggressive new link building opportunities.
  • Tracking, analyzing, and reporting results on campaign performance and keywords.
  • Understanding digital marketing goals in order to translate goals into executable strategies through ongoing maintenance and enhancements.
  • Identifying KPIs and completing work as needed to improve overall search performance.
  • Conducting keyword research, advising on ad spend and ad placement, testing ad copy, and optimizing campaigns for lean performance.
  • Working with BizDev teams, ensuring website is optimized for PPC success and SEO performance.
  • Working with design teams to provide creative direction.
  • Staying current on SEM/SEO practices and collaborating with peers on the Digital Marketing team.

 

CANDIDATE QUALIFICATIONS

Qualified candidates will be willing to learn new programs, processes, and technology. Candidates should be positive, driven and confident individuals that will represent the company and its customers professionally at all times. The requirements listed below are representative of the knowledge, skill, and/or ability required. 

  • Experience utilizing marketing and CRM software is a plus
  • Experience with Brightedge SEO Software and Hubspot Marketing and CRM is a plus but not required
  • Project management and team management experience
  • Copy-writing skills and Content Creation 
  • Superior research and analytical skills
  • Digital marketing and SEO strategy
  • Excellent verbal/written and interpersonal skills
  • Proven ability to successfully execute marketing programs such as targeted direct mail and email, field events, and social media
  • Bachelors Degree or equivalent experience

 

COMPENSATION DETAILS

At Mass Markets we believe that hard work should pay off, so we make sure that our compensation and total rewards are exceptional.  Our people are not just employees; they are our most important resource! Standard starting compensation includes a base salary commensurate with experience and monthly bonus opportunities. Regular reviews and raises are awarded based on tenure and performance, so our employees make more each year.

 

Employees earn generous paid time off as well as paid holiday’s and paid training opportunities. Regular daily, weekly and monthly incentives are part of the overall compensation our team members enjoy and include cash uploads to company issued Visa card, prizes such as computers, tablets, phones, TV’s, trips, tickets, and even cars.

 

All employees are eligible for MEC medical plans after 30 days and group medical, dental and vision benefits after 90 days. Optional Roth IRA retirement accounts, Term Life Insurance and Whole Life Insurance plans are available to all employees each open enrollment period. 

 

ABOUT US

In 2019 Marlowe Companies Inc. (MCI) was named by Inc. Magazine as Iowa’s Fastest Growing Company in the State of Iowa and was named the 452nd Fastest Growing Privately Company in the USA, making the coveted top 500 for the first time. MCI’s subsidiaries had previously made Inc. Magazine's List of Fastest-Growing Companies 15 times respectively.

MCI is headquartered in Iowa City, IA, and has nine customer contact management centers, IT services, and business process outsourcing service delivery facilities in Iowa, Georgia, Florida, Massachusetts, New Hampshire, Nova Scotia, and South Dakota.

 

Driving modernization through digitalization, MCI ensures clients do more for less. MCI is the holding company for a diverse lineup of tech-enabled business services operating companies. MCI organically grows, acquires and operates companies that have a synergistic products and services portfolios, including but not limited to Automated Contact Center Solutions (ACCS), customer contact management, IT Services (IT Schedule 70), and Temporary and Administrative Professional Staffing (TAPS Schedule 736), Business Process Management (BPM), Business Process Outsourcing (BPO), Claims Processing, Collections, Customer Experience Provider (CXP), Customer Service, Digital Experience Provider (DXP), Account Receivables Management (ARM), Application Software Development, Managed Services, and Technology Services, to mid-market, Federal & enterprise partners.

MCI now employs 2,500+ talented individuals with 150+ diverse North American client partners across the following MCI brands: GravisApps, Mass Markets, MCI Federal Services (MFS), The Sydney Call Center, OnBrand24, and Valor Intelligent Processing (VIP).

 

MCI provides products and services under the following NAICS Codes: 511210 Software Publishers, 518210 Data Processing, Hosting, and Related Services, 519190 All Other Information Services, 524291 Claims Adjusting, 524292 Third Party Administration of Insurance and Pension Funds, 541511 Custom Computer Programming Services, 541512 Computer Systems Design Services, 541519 Other Computer Related Services, 541519 Information Technology, and Value Added Resellers, 541611 Administrative Management and General Management Consulting Services, 541613 Marketing Consulting Services, 541690 Other Scientific and Technical Consulting Services, 541990 All Other Professional, Scientific, and Technical Services, 561110 Office Administrative Services, 561320 Temporary Help Services, 561330 Professional Employer Organizations, 561421 Telephone Answering Services, 561422 Telemarketing Bureaus and Other Contact Centers, 561431 Private Mail Centers, 561440 Collection Agencies, 561499 All Other Business Support Services, 561990 All Other Support Services, 611430 Professional and Management Development Training.

 

MCI is proud to be an equal opportunity employer. We will not discriminate against any applicant or employee on the basis of age, race, color, creed, religion, sex, sexual orientation, gender, gender identity or expression, medical condition, national origin, ancestry, citizenship, marital status or civil partnership/union status, physical or mental disability, pregnancy, childbirth, genetic information, military and veteran status, or any other basis prohibited by applicable federal, state or local law. MCI will consider for employment qualified applicants with criminal histories in a manner consistent with local and federal requirements.

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